One of the Bay Area's Largest Kia Selections
New, pre-owned, EV, and hybrid Kia — most models, trims, and colors in stock and ready to drive home, so Peninsula shoppers have far more to choose from in a single trip.
600 Serramonte Blvd Colma, CA 94014
Compare Kia EVs, hybrids, sedans and SUVs with a Burlingame week in mind: Burlingame Avenue and Broadway parking, school pickups, garage clearance, SFO luggage and the daily US-101 or I-280 run. Serramonte Kia is at 600 Serramonte Blvd in Colma, with more than 1,500 Google reviews and a factory-certified Kia service department.
Serramonte Kia at 600 Serramonte Blvd in Colma, CA will beat any competing dealer's written offer on a new 2026 Kia by an extra $500 through October 31, 2026. Bring the other dealer's written offer when you buy; this price-match offer applies to new 2026 Kia models only and not to prior purchases.

*Extra $500 off any legit new car deal offer on paper from a competitor (ad people). Offer valid on new 2026 Kia models only. Must present written offer at time of purchase. Not valid on prior purchases. See dealer for complete details. Offers end 10/31/26.
Lease or buy a new Kia at Serramonte Kia, serving Burlingame and the Peninsula. All offers below are on approved credit (TIER 1) through Kia Financial. Contact us to confirm availability before they're gone.
* Lessee responsible for excessive wear at lease end as well as insurance. Closed-end lease offered to (TIER 1) approved customers by Kia Financial. Not all customers will qualify. Due at Signing for leases excludes tax, title, license, acquisition fee, first payment, and dealer fees. $0 Security Deposit. At lease end, lessee is responsible for the disposition fee of $399. Lease offer based on the selected IN STOCK unit ONLY. Total Price does not include taxes, license, registration, finance charges, or other government-required charges. All rebates are for California residents and applied as down payment. Niro EV and EV6 Lease Specials include $3,500 *MyFirstEV Rebate. Official detailed offer must be present at the time of sale, not all models qualify. We reserve the right to modify this quote as well as make modifications to correct any arithmetic errors. Can not substitute for any other vehicle or color. Images used as an example, not actual vehicles. Prices subject to change. Please ask for a Serramonte Kia Sales Specialist for more details. All offers expire 10-31-26
We are at 600 Serramonte Blvd in Colma. From Burlingame that is US-101 north or I-280 north, and which one wins depends entirely on the time of day, so use live navigation rather than a fixed route. Call ahead and we will confirm the car is still here before you set off.
Compare current access toward US-101 with a west-side route toward I-280.
Broadway connects toward US-101, while west-side starts may favor I-280.
Check current Caltrain service at Burlingame or Broadway and BART service through Millbrae and Colma, then plan the last mile.
Call 888-956-7349 to verify the model, trim, drivetrain, and arrival status you want to compare.
Three reasons Burlingame drivers make the trip to Colma instead of shopping closer to home.
New, pre-owned, EV, and hybrid Kia — most models, trims, and colors in stock and ready to drive home, so Peninsula shoppers have far more to choose from in a single trip.
Transparent out-the-door pricing plus current lease and purchase specials on new Kia models — often thousands off MSRP. Contact us for the latest offers before they expire.
Browse, value your trade, secure financing, and finish the paperwork from home — then pick up in Colma or have it delivered. No trip required.
Short Peninsula hops, SFO runs and stop-and-go on US-101 are the driving pattern electric and hybrid Kias handle best, because an engine that spends the trip below its efficient operating temperature is the one wasting the most fuel. We keep a wide selection of Kia electric, hybrid and plug-in hybrid models, including the EV6, EV9, Niro EV, Niro Hybrid, Sportage Hybrid, Sorento Hybrid and Carnival Hybrid on the lot, so you can drive an EV, a hybrid and a plug-in hybrid in the same visit.





Bring the week you actually drive: the parking space you use on Burlingame Avenue, the car seats, the airport luggage, the garage you have to fit into. A generic mileage estimate settles nothing.
Compare width, turning, cameras, and door opening.
Load the usual passengers and airport bags.
Compare comfort and driver assistance on the corridor used most.
Every Kia model has its own Burlingame guide below, from EVs and hybrids to sedans and three-row SUVs. Check current inventory before you drive to Colma, because the exact trim matters more than the model.
We partner with Grateful Dogs Rescue on the "Buy a Dream, Save a Life" program. Grateful Dogs Rescue has been pulling dogs out of San Francisco shelters since 1990 and placing them with foster families until they find homes.
Our Community Story →Shop this month's Kia specials online — or visit us in Colma. We deliver to Burlingame and the Peninsula.
Leasing, financing, routes and service questions we get from Burlingame drivers, with the source behind each answer.
Yes. Through October 31, 2026, Serramonte Kia in Colma will beat any competing dealer's written offer on a new 2026 Kia by an extra $500. Bring the other dealer's written offer when you buy. The offer applies to new 2026 Kia models only, not to prior purchases, and our sales team can confirm the details.
Month to month, usually yes. A lease payment is built mainly around the vehicle's expected depreciation over the term rather than its full purchase price, plus a rent charge and applicable taxes and fees, so the monthly figure is normally lower than a loan payment on the same car*SourceFederal Trade Commission and CFPB consumer guidance on vehicle leasing: a lease payment covers the vehicle's expected depreciation over the term plus a rent charge, taxes and fees.
consumer.ftc.gov.
Total cost over the long run is not fixed either way. It depends on the APR you qualify for, current incentives, your annual mileage, maintenance and how long you keep the car. If you replace cars every three years, leasing usually comes out ahead; if you keep them well past the loan, buying usually does. We will put both sets of numbers on one page for the car you are looking at.
Kia Financial does not publish a minimum score, and approvals look at income, debts and payment history as well as the score itself. Our advertised lease payments assume Tier 1 approved credit and not all customers will qualify, so your credit tier can change the payment and, in some cases, the approval itself*SourceOffer Details as published on the Serramonte Kia specials page, including Tier 1 approved credit and the note that not all customers will qualify.
serramontekia.com.
We work with Kia Financial and with several banks and credit unions, including programs for thin or rebuilt credit files. Apply online or call 888-956-7349 and we will tell you where you stand before you pick a car.
Kia does run subvented APR programs, including very low and occasionally zero-percent rates on selected models, but they change every month and are usually limited to specific trims, terms and credit tiers.
Rather than guess, look at the offer cards on this page for what is advertised right now, then call 888-956-7349 and we will quote the current Kia Financial rate for the exact car and term you want.
Put 600 Serramonte Blvd, Colma into live navigation and let it choose. US-101 north is the direct run, I-280 north is the alternative when the 101 backs up, and the right answer changes with the hour, which is why we do not publish a fixed route or a drive time.
Whichever way you come, call 888-956-7349 first. We will confirm the exact vehicle is still on the lot and have it out front when you arrive.
Yes. Our service department is factory-certified and works on any Kia regardless of where it was bought, including warranty work, which can be done at any authorized Kia dealer. The powertrain limited warranty runs 10 years or 100,000 miles for the original owner and 5 years or 60,000 miles for a second or subsequent owner*SourceKia warranty terms: powertrain limited warranty 10 years/100,000 miles for the original owner, 5 years/60,000 miles for a second or subsequent owner; basic limited warranty 5 years/60,000 miles.
kia.com.
That covers routine maintenance, brakes, tires and diagnostics as well as EV and hybrid systems, which need technicians trained on high-voltage components. Book online or call 888-956-7349.
600 Serramonte Blvd
Colma, CA 94014